Small Acts, Big Impact: Walmart and Sam’s Club Kick Off 13th Annual ‘Fight Hunger. Spark Change.’
For the 13th consecutive year, all U.S. Walmart stores and Sam’s Club locations are launching the Fight Hunger. Spark Change. campaign, including right here in East Texas.
The goal of the annual cause marketing campaign is to provide people facing hunger with access to the food and resources they say they need to thrive.
The campaign will run in stores and online from April 6-May 3, with three ways to participate:
– Donating or rounding up at checkout: Donate at the register in stores or clubs or round up your total on the Walmart app and website.
– By purchasing participating products**: Look for specially marked items in-store or online. Each purchase helps provide meals to our local food bank from participating brands. 1 item = 1 meal* at Walmart; 1 item = 5 meals* at Sam’s Club.
– Giving directly: Visit Feeding America’s Fight Hunger. Spark Change. campaign donation site at either www.FeedingAmerica.org/Walmart or www.FeedingAmerica.org/SamsClub
Since its inception in 2014, the campaign has generated more than $227 million and helped secure more than 2 billion meals* for the Feeding America® network of local food banks.
“Each year, the Fight Hunger. Spark Change. campaign reminds us that strong communities are built when neighbors support one another,” said David Emerson, East Texas Food Bank CEO. “The generosity of shoppers and the year-round support from Walmart and Sam’s Club helps power our work every single day.”
Everyone needs nutritious food to thrive, and in every community in America, people are working hard to provide for themselves and their families.
Yet nearly 48 million individuals, including more than 14 million children experience food insecurity in the U.S.– the highest it’s been since 2014. This issue spans across all ages and demographics, affecting people in every county, parish and congressional district. It impacts children, seniors, young adults and working families of every background, location and/or disability.
Those are the highest numbers in a decade, underscoring the need for more charitable food assistance in East Texas and beyond.
“The Fight Hunger. Spark Change. campaign is built on the belief that small actions lead to significant impact. By partnering with Feeding America and their network of local food banks, Walmart and Sam’s Club are helping to bridge the gap for the millions of people facing food insecurity. Every donation and participating purchase helps secure the food and resources families need to reach their full potential. We are incredibly grateful for the generosity of our customers and members, and for the local food banks and relief agencies working on the front lines to serve our neighbors every single day,” said Julie Gehrki, Senior Vice President, Philanthropy, Walmart Inc.
The 25 participating suppliers for Walmart include: Ben’s Original™, Bush Brothers & Company, Campbells, Chef Boyardee, Conagra Foods, Dole Packaged Foods, LLC, Frito-Lay North America, Inc., Garden Veggie Straws®, General Mills, Hershey Salty Snacks Company, Hidden Valley, Kellanova, Keurig Dr. Pepper, Kodiak, Kraft Heinz, Materne, Milo’s, Mondelez International, OLIPOP, RED BARON, The Coca-Cola Company, WK Kellogg Co, Unilever, Utz Quality Foods, and Welch’s® Fruit ‘n Yogurt™ Snacks.
The eight participating suppliers for Sam’s Club include: General Mills, Hershey Salty Snacks Company, Kellanova, Kodiak, Kraft Heinz, Materne, Unilever, WK Kellogg Co.
For more information, visit: feedingamerica.org/campaigns/fight-hunger-spark-change
*Currently, $1 helps provide at least 10 meals secured by Feeding America® on behalf of local partner food banks.
** For every purchase of a participating product, the supplier will donate the monetary equivalent of at least one meal ($0.10) on behalf of a Feeding America partner food bank at Walmart and five meals ($0.50) at Sam’s Club, up to applicable limits. See specially marked packages for full details.
